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CTIA News from Talkster




NEWS FROM CTIA: Talkster’s Free World Dialing™ delivers unlimited free long distance and international calls for groups or individuals from any phone, on any network

Talkster’s news at CTIA includes the launch of its FREE global calling service – Talkster’s Free World Dialing™, the announcement of Talkster’s Free World Dialing application for Facebook®, and the introduction of its new mobile advertising supported business model.

Talkster’s Free World Dialing™

  • FREE Global consumer calling service
  • Free unlimited long distance and international calls
  • Free group conference calls for up to 5 callers
  • No limits, No registration, No credit card
Talkster’s Free World Dialing Facebook® Application
  • Global calling service for Facebook users
  • Talk with Facebook friends all around the world for FREE
  • Preserves the anonymity of your phone number
  • Creates a global phone book with all your Talkster numbers
  • Talk with one friend or a group of friends all at once
Both services supported by relevant ad offers
  • Highly-targeted audio, text, coupon and video ads
  • Context relevant, dynamic, presence and location based
The full press releases for both of Talkster’s news announcements are pasted below.
When it’s really FREE Talkster asks, “Who will you call?”
Talkster’s Free World Dialing™ delivers unlimited free long distance and international calls for groups or individuals from any phone, on any network

TORONTO, ONT – October 22, 2007 — Award-winning Voice 2.0 company Talkster (www.Talkster.com) announced today the availability of a new consumer calling service offering completely free long distance and international calls and conference calling all over the world. The service is appropriately named Talkster’s Free World Dialing™.

Talkster’s Free World Dialing gives consumers the ability to make free international and long distance calls from their cell phones, landlines, computers or VoIP phones. No registration or credit card is ever required and callers won’t need any new software or downloads to use the new Talkster service, just their existing phone. Advertising and special personalized offers for callers cover the cost of the calls.

To use Talkster’s Free World Dialing service today simply visit http://free.talkster.com on your mobile phone’s browser or go to www.Talkster.com on your computer. The service can even be used through simple SMS text messaging. At the site, enter your name and the phone number from which you will place the call, along with the name and phone number of the person you want to call. Talkster will assign you and your friend a free local Talkster number that you can save in your phone’s address book to use anytime you want to talk with your friend for free.

Talkster’s Free World Dialing also offers callers the ability to set-up free conference calls with up to five friends all over the world on any combination of phone types; from mobile phones to landlines and even instant messenger services with voice such as Google Talk, Yahoo!, AOL, or MSN.

Facebook® users can take advantage of Talkster’s Free World Dialing application on Facebook Platform within the social utility’s Messaging and Mobile application sections. The Talkster application for Facebook allows users to call one another or create group conference calls from regular phones for free while still preserving the privacy of one’s personal cell or telephone number.

“We’ve been watching the ‘race to zero’ with companies like Jajah and Rebtel offering increasingly low calling rates; but those calls still cost callers money and nothing beats free,” says James Wanless, COO of Talkster. “We designed Talkster to remain a completely free service forever. In exchange for free calling we merely ask callers to listen to a short audio ad to pay for the cost of their call.”

“The ads shouldn’t be a barrier,” cautions Wanless. “With the right targeting, users will not only get free calls but will also receive valuable offers for discounts and free merchandise. The most important thing for Talkster is to build a relationship with our users so they will enjoy our service and use it for a long time to come, so we paid particular attention not only to the user experience, but also addressing concerns about privacy and sharing personal information.”

Talkster’s ad serving technology will deliver callers timely and personally relevant ad offers, like discounts and coupon specials, along with a click to communicate capability so they can contact the advertiser when they are interested in taking an action based on the ad.

- AND -

Talkster Launches Free Calling Application on Facebook® Platform
Talkster’s Free World Dialing™ lets Facebook users make unlimited free long distance, international and group calls from any phone

TORONTO, ONT – October 22, 2007 — Award-winning Voice 2.0 company Talkster today announced a new calling application offering Facebook users completely free long distance, international and group conference calling. Built on Facebook Platform, a platform that enables companies and developers to build applications for the Facebook website, Talkster’s Free World Dialing application not only delivers free calling, but also allows Facebook users to preserve the privacy of their personal phone numbers when calling or receiving calls from their Facebook friends worldwide.

“Talkster’s Free World Dialing application for Facebook let’s you call other Facebook users all over the world simply by selecting them from your friends list,” says James Wanless, Talkster Co-Founder and COO. “Because you may not be comfortable sharing your phone number with some of the people you have in your friends list, Talkster never exposes your personal phone number. Couple this privacy element with our free long distance, international and conference calling features, and we believe the global Facebook community is going to love talking with Talkster.”

Other calling applications available on Facebook Platform offer discounted calling or limit free calls to VoIP. Not Talkster. Talkster’s Free World Dialing application for Facebook lets people set-up group or one-on-one calls from any phone to any other phone. It doesn’t matter if you are calling from a cell phone, a landline, your computer, a VoIP phone, or even from a voice-enabled instant messenger service like Google Talk, Yahoo!, AOL, or MSN; they will all work with the Talkster Free World Dialing application on Facebook, and the calls will always be free.

With Talkster’s Free World Dialing application on Facebook people can set up their calls from their Facebook profile page, select the friends they want to call from their Facebook account, and even add other phone numbers from outside Facebook to be included in a group call. Advertising and special personalized offers for callers cover the cost of the calls.

The sixth-most trafficked website in the United States, Facebook is a social utility that offers an efficient way for people to stay connected with their friends and the people around them. A truly global community, Facebook users communicate and share information through the social graph, the network of connections and relationships between people from all over the world. Talkster’s Free World Dialing Application aims to give the more than 47 million active Facebook users one more way to communicate, share, and get to know one another even better. Now no matter where they are located, Facebook users can speak live with their global Facebook friends - - for free.

About Talkster
Talkster’s award winning voice technologies are changing the face of international and long distance calling with a fully sustainable mobile advertising supported business model which benefits both callers and advertisers. Talkster’s Free World Dialing™ is the only service for making completely free long distance, international, and conference calls from any phone, on any network, and is publicly available at both www.Talkster.com and http://free.talkster.com. With FREE international, long distance, and conference calling, who will you call? For more information on Talkster please visit www.Talkster.com

Facebook® is a registered trademark of Facebook Inc.


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Ken Camp's Bio:

Ken Camp has more than 25 years of experience in information technology. Ken spent 17 years with AT&T and Lucent Technologies successfully designing and implementing voice and data networks. He later worked in the security marketplace and played a key role in early IPSec VPN deployments. As an independent consultant, Ken's primary focal areas include network performance improvement, security practices and the design and deployment of integrated voice and data solutions. He may be contacted at: ken_camp@realtimepublishers.net

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