Another ETel Follow up and - TELEPHONY2 ANNOUNCES GENERAL AVAILABILITY OF CALLBUTLER™

I had an hour to sit and chat with Telephony2 CEO Jim Heising. One of the things that struck me most was his real understanding and appreciation of the challenges small business face in turning up telephony services. As it turns out, Jim's company is about an hour from me. That means at some piont down the road, I'll do a field trip and we'll do an on-site podcast and some video to introduce them better.

I think it's worthwhile to note that their name is really Telephony Squared. Seeing it in text doesn't convey they pwoer of what they're doing

This is the passion Jim speaks to - telephony to the power of you. He's passionate, articulate, and knows his direction. Jim understand that the power of you is a tremendous force and he's looking to give you more power

I'm hoping to actually get this product in my hands and set it up in my home office to do a detailed evaluation. In the meantime, here's their news.

TELEPHONY2 ANNOUNCES GENERAL AVAILABILITY OF CALLBUTLER™
Thousands of SOHOs and SMBs Already Putting CallButler Phone System to Use

REDMOND, Wash. – March 7, 2007 – Telephony2 Corporation today announced the general availability of its CallButler™ Internet telephony system that gives small businesses powerful office telephone capabilities that enable them to communicate effectively while saving time and money.

CallButler ( www.CallButler.com/ ) is an easy-to-install, easy-to-use IP-telephony solution specifically designed for the small office/home office (SOHO) market. CallButler allows small businesses to quickly and affordably implement a feature-rich telephone system that rivals or exceeds those available in large business hardware (PBX) systems or via telephone company business offerings, at a fraction of the cost.

CallButler’s hallmark feature is its ease of use. Through a well-conceived management application interface, including a visual call-flow feature that assists users in setting up their systems to suit their own specific needs, CallButler allows small businesses to implement a leading-edge phone system in minutes, without the need for any training or consultants.

CallButler is priced to be easily affordable for even the smallest companies. CallButler users pay a low, one-time license fee rather than recurring monthly payments with hidden charges or systems costing thousands of dollars.

As part of the product launch, Telephony2 is offering special limited time pricing of $199.95 for its flagship CallButler Unlimited product. Telephony2 offers the Skype version of CallButler for $29.95. In addition, the system can easily be expanded to accommodate growth in users’ business needs.

Since being introduced in beta phase in September 2006, CallButler has been downloaded and quickly put to use by nearly 5,000 small businesses, home offices, start-ups and entrepreneurs.

“It’s truly gratifying that CallButler has received such wide acceptance in only its first few months,” said Telephony2 CEO Jim Heising. “We received great ideas and feedback from our beta community and love hearing about customers who are saving thousands of dollars every year, while improving productivity and customer service. This fuels our commitment to delivering powerful small business telephony solutions that deliver almost immediate ROI.”

Within 10 minutes of downloading CallButler, small businesses can:

Auto-Attendant – Get a local or toll-free number and begin answering incoming calls with pre-recorded menus and information.
Multi-Lingual Call Prompts - Support callers in multiple languages with multi-lingual prompts and messages.
Call Personalization - Customize the caller experience based on Caller ID, area code or telephone number. For example, route all callers in a certain area code a specific sales associate.
Call Transfer - Automatically transfer callers to any telephone, fax or mobile number.
Dial-By-Name - Find employees’ extensions by keying in their last name.
Music on Hold - Play any MP3 or sound file for callers on hold.
Extensions - Define extensions for employees.
Voicemail - Record and play back caller voicemails.
Voicemail to Email - Have copies of voicemails delivered by Email.
Find Me / Follow Me - When a caller is transferred to an extension, CallButler automatically looks for the person at that extension at multiple numbers, such as office, mobile, home, etc.
Extension Hours – Define hours when they want CallButler to find them at each number.
Call Screening – Hear the names of persons being transferred and decide if they want to take the calls or send them to voicemail.
Appointment Reminder Calls - Have CallButler call them to remind of upcoming appointments.
Microsoft Outlook Integration - Listen to voicemail and manage extensions, all from within Microsoft Outlook.
Customization and Scripting - Complete scripting language is designed to allow CallButler to be customized to specific needs.
Database and Application Integration - Integrate custom scripts with databases and other applications.
Heising noted that even companies that have already invested in a PBX system can use CallButler to quickly upgrade their systems with powerful new features. Telephony2 is now working on enhancements such as auto-dialing, conferencing and call center capabilities for CallButler that will plug into the Telephony2 voiceware platform.

About Telephony2
Telephony2 ( www.telephony2.com ) is a leading provider of Internet-based telephony solutions to the small business market. Telephony2’s vision is to redefine small business communications by delivering powerful software solutions that are affordable, easy to install/easy to use, intuitive and deliver dramatically more functionality at a fraction of the cost of traditional offerings. Designed specifically for small businesses, Telephony2 products help “level the playing field” for the little guy.

Founded in 2005 and based in Redmond, Wash., Telephony2 is successfully bringing Internet-based technologies within reach of the average business with voiceware that uses the telephone, the human voice and artificial intelligence to take complex processes and information and turn them into something that can be easily comprehended, retained and used.